The digital butterfly is the favorite company of the
new economy
The butterfly is the company of the digital economy :
light, fast and opportunist, it climbs ever higher and
can even spot opportunities which may be far from its
native field. It gaily gathers nectar from new families
of flowers to find new clients, and without hesitation
it goes with the changing wind and offers its client-flowers
what they want. They express their need for speed and
personal service ; it replies with intelligence, availability
and by listening.
The theory I propose is basic, you understand : Internet
and electronic commerce mark the beginning of a new economy
which has already rewritten the rules, and which will
create a new race of businesses.
If your company want to be on a par with them, it will
have to become an electronic butterfly. Like every metamorphosis,
it will be painful, but as we shall see later, as not
all businesses have understood that they need to change
; you, dear reader, can overtake them by changing before
they do. This is particularly true for those businesses
who admit with apprehension that their North American
or European competitors are already active on Internet,
but who are perhaps only at the larva stage. Your delay
is not necessarily a disaster (though you are right to
be concerned), as you can quickly catch up if you decide
to make the transformation quickly into a butterfly.
Before we dissect the electronic butterfly to study its
anatomy, I suggest we look at several specimens in their
natural habitat.
Amazonis
dotcomus : 100% automated sales
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