Neodia webmarketing
ebusiness generation: solutions, strategy, business models
ecommerce generation
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This first examination of added value concerns physical products and only represents an evolution in the traditional chain of value. But if we consider that an increasing number of products of the digital economy are created and distributed on the Web, this model is incomplete. It is vital to complete it by a detailed analysis of each of the chain's links, but also by a technical analysis of the way in which multimedia content is created and distributed on Internet. The dependence of this content on the architecture of the Web confers a commercial strength to certain companies involved in its technical management, who may also, in one form or another, claim a share of the added value generated by electronic commerce activities.

The virtual value-added chain

Production and Integration

Packaging and Hosting



-Service production
-Demand analysis
-Multimédia ecommerce system
-Marketing control centre

-Central Website
-Website mirrors
-Other formats (ITV, GSM…)

-Primary offer suppliers

-Secondary offer suppliers

-Access equipment -Browser software for publishers

1. Production and integration of multimedia content
2. Data hosting and transport
3. Distribution and information intermediaries
4. Reception

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If you enjoyed this site, we obviously share values: we have written it in 1999 !

We haven't updated it online as the vision still is more and more relevant: the more the internet matures, the closer it gets to our vision.

We still believe in innovation, creativity, rigour and results control.

Contact us if you need webmarketing services:

Raphael Richard, founder

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Copyright Raphael RICHARD © 1999 - 2009

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